Car Sharing

They may not be college students, but the CEOs of these two car sharing companies seem to understand this younger generation's needs. Photo via ZIPCAR, INC.

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p>With population and urbanization rates growing, and motorization not showing any signs of slowing down, we need a new option for personal mobility. The current size and rigidness of cars leave little room for future urban growth and threaten the health of cities.

Low-carbon, affordable and convenient, Zipcar and other car-sharing programs are gaining popularity with Millennials. Photo by tedeytan.

Are you watching your friends make weekend plans through your Facebook news feed? Are you afraid you’re going to miss out on the action? Well, don’t worry because you’ll never miss a weekend of fun with Zipcar’s new Facebook application!

Zipcar’s moto, “Wheels when you want them,” resonated with Baltimore residents, leading to an 11 percent increase in public transport use. Photo by Ian Collins.